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doi.org/10.1177/0022243720911624
Original paper
The Sales Impact of Using Handheld Scanners: Evidence from the Field
Dhruv Grewal
88
,
Stephanie Noble
35
,
...,
Jens Nordfält
15
View all 4 authors
Journal of Marketing Research
5.00
Volume: 57, Issue: 3, Pages: 527 - 547
Published
: Apr 21, 2020
20
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Paper Fields
Marketing
Neuroscience
Pure mathematics
Cognition
Field (mathematics)
Operating system
Computer science
Business
Advertising
Psychology
Mathematics
Artificial intelligence
Embodied cognition
Mobile device
Paper Details
Title
The Sales Impact of Using Handheld Scanners: Evidence from the Field
DOI
doi.org/10.1177/0022243720911624
Published Date
Apr 21, 2020
Journal
Journal of Marketing Research
Volume
57
Issue
3
Pages
527 - 547
Notes
History
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