Evolution of hoteliers’ organizational crisis communication in the time of mega disruption
Abstract
This research note explores the evolutionary process of corporate crisis communication to understand how international hotel enterprises respond to the present pandemic. Corpus linguistics was used as a computer-aided approach in assessing a large collection of naturally occurring texts. Press releases from hotel corporations listed in Fortune 500 within the period of January to April 2020 were curated and built into three corpora. Lexical...
Paper Details
Title
Evolution of hoteliers’ organizational crisis communication in the time of mega disruption
Published Date
Jun 1, 2021
Journal
Volume
84
Pages
104257 - 104257
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