Original paper
The trajectory of customer loyalty: an empirical test of Dick and Basu’s loyalty framework
Volume: 45, Issue: 2, Pages: 229 - 250
Published: Sep 13, 2016
Paper Details
Title
The trajectory of customer loyalty: an empirical test of Dick and Basu’s loyalty framework
Published Date
Sep 13, 2016
Volume
45
Issue
2
Pages
229 - 250
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Notes
History