The effect of online interruptions on the quality of cognitive performance

Volume: 33, Issue: 4, Pages: 1014 - 1021
Published: Nov 1, 2016
Abstract
This paper examine the effect of the richness of online interruption messages on cognitive performance quality. An experimental research design utilized a computerized simulation game to measure participants’ cognitive performance. Manipulation was achieved by exposing five groups (N = 120) to messages in 2 × 2 intervention design in mobile phones (SMS/MMS) and online application (text/banner). Results indicate a significant difference between...
Paper Details
Title
The effect of online interruptions on the quality of cognitive performance
Published Date
Nov 1, 2016
Volume
33
Issue
4
Pages
1014 - 1021
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