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Critical success factors for e-commerce entrepreneurship: an empirical study of Thailand
Abstract
The present study focuses on the relationships between entrepreneurial characteristics (achievement orientation, risk taking propensity, locus of control, and networking), e-service business factors (reliability, responsiveness, ease of use, and self-service), governmental support, and the success of e-commerce entrepreneurs. Results confirm that the achievement orientation and locus of control of founders and business emphasis on reliability...
Paper Details
Title
Critical success factors for e-commerce entrepreneurship: an empirical study of Thailand
Published Date
Feb 8, 2008
Journal
Volume
32
Issue
3
Pages
303 - 316
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