e‐Company CEO Websites: contents and information value
Abstract
It is curious to find out how chief executive officers (CEOs) think of the Internet and e‐business. Through an analysis of the homepages of CEOs of the Fortune e‐50 companies, we attempted to evaluate the information value of the Websites. The analysis indicates that only a handful of CEOs can be currently regarded as the owners of informative homepages while most CEOs do not appear to be serious in building and maintaining their...
Paper Details
Title
e‐Company CEO Websites: contents and information value
Published Date
Mar 1, 2002
Journal
Volume
40
Issue
2
Pages
158 - 167
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