ANALIZA TISKOVNIH I INTERNETSKIH OBJAVA O LOBIRANJU U HRVATSKOJ

The aim of the paper is to analyze media content about null in Croatia, in order to point to the prevailing tone and relevance of the term lobbying in contemporary media content. The authors conducted quantitative content analysis of information published in daily and weekly newspapers, magazines and on Internet portals. In total, 512 pieces of content, issued in the period from 1st January 2009 until 1st July 2010 were analyzed. Only whole...