Gamification through fantasy sports – Empirical findings from professional sport leagues
Abstract
Purpose In this paper, Fantasy Sports (Hereafter FS) is conceptually classified as a concept of gamification for professional sport leagues. From a sporting perspective, FS is often criticized because such online activities may be at the expense of physical activities. Otherwise, gamification can ultimately lead to economic advantages for sport leagues. To further empirically analyse this supposed juxtaposition, an empirical study is presented....
Paper Details
Title
Gamification through fantasy sports – Empirical findings from professional sport leagues
Published Date
Aug 3, 2021
Volume
11
Issue
5
Pages
575 - 597
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