Internal Stimulus Factors as Antecedents of Impulse Buying: Gap Identification and Future Direction
Volume: 26, Issue: 4, Pages: 423 - 430
Published: Feb 17, 2021
Abstract
Impulse buying is an important area of consumer behaviour. The process of impulse buying is influenced by various external, situational, and internal stimulus factors. The extant literature review suggests that various external and situational factors are studied in great detail; however, studies on various internal stimulus factors are rare. Hence, this study explores relevant research gaps, and, in this process, it identifies three internal...
Paper Details
Title
Internal Stimulus Factors as Antecedents of Impulse Buying: Gap Identification and Future Direction
Published Date
Feb 17, 2021
Volume
26
Issue
4
Pages
423 - 430
Citation AnalysisPro
You’ll need to upgrade your plan to Pro
Looking to understand the true influence of a researcher’s work across journals & affiliations?
- Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
- Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.
Notes
History