Green lies and their effect on intention to invest
Abstract
The article explores the consequences of greenwashing deceptions on intention to invest. It analyses whether the presence of a greenwashing lie to stakeholders is detrimental to intention to invest. When a company greenwashes, it deliberately deceives stakeholders about its environmental commitment. Our results suggest that greenwashing has a greater negative impact on intention to invest than a corporate misbehaviour unrelated to a deceptive...
Paper Details
Title
Green lies and their effect on intention to invest
Published Date
Apr 1, 2021
Journal
Volume
127
Pages
228 - 240
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