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Original paper

The Role of Women, Sexualization and Objectification in Lgbtq Advertising

Volume: 45, Pages: 928 - 929
Published: Jan 1, 2017
Abstract
The sexualization of women is taking place in LGBTQ TV Advertising. Within LGBTQ advertisements, for women, the most dominant appeal is sexual. In terms of LGBTQ connotation, for female characters, the positive LGBTQ connotation is dominant. If the main character is female, then she is portrayed as a...
Paper Details
Title
The Role of Women, Sexualization and Objectification in Lgbtq Advertising
Published Date
Jan 1, 2017
Volume
45
Pages
928 - 929
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