What factors determine e-satisfaction and consumer spending in e-commerce retailing?

Volume: 39, Pages: 135 - 144
Published: Nov 1, 2017
Abstract
Evidently, the Internet has resulted in a fundamental shift in retailing practice, creating a shift in both consumer and business behavior, which has been compared to that of the Industrial Revolution. The purpose of this paper is to analyze customer satisfaction in e-commerce market. In particular, we determine the factors that affect customer e-satisfaction and the relationship between customer satisfaction and consumer spending in e-commerce...
Paper Details
Title
What factors determine e-satisfaction and consumer spending in e-commerce retailing?
Published Date
Nov 1, 2017
Volume
39
Pages
135 - 144
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