Review paper

Sentimental value and gift giving: Givers' fears of getting it wrong prevents them from getting it right

Volume: 27, Issue: 4, Pages: 473 - 479
Published: Jun 28, 2017
Abstract
Sentimental value is the value derived from an emotionally‐laden item's associations with significant others, or special events or times in one's life. The present research demonstrates that when faced with the choice between sentimentally valuable gifts and gifts with superficial attributes that match the preferences of the recipient, givers give the latter much more often than recipients would prefer to receive such gifts. This asymmetry...
Paper Details
Title
Sentimental value and gift giving: Givers' fears of getting it wrong prevents them from getting it right
Published Date
Jun 28, 2017
Volume
27
Issue
4
Pages
473 - 479
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