Service Quality in Health Care Organisations
Abstract
In today’s customer-driven market, it is being felt increasingly that it is quality that will ultimately decide the value of the services. With in-creasing awareness among consumers about their rights, the patient, as a consumer of health services, expect and demand quality health care. The health care customer is changing qualitatively. The rising literacy rate, higher levels of income and increasing awareness through deeper penetration of the...
Paper Details
Title
Service Quality in Health Care Organisations
Published Date
Jun 1, 2011
Journal
Volume
13
Issue
2
Pages
177 - 202
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