Original paper
Peer Effects in the Diffusion of Solar Photovoltaic Panels
Abstract
Social interaction (peer) effects are recognized as a potentially important factor in the diffusion of new products. In the case of environmentally friendly goods or technologies, both marketers and policy makers are interested in the presence of causal peer effects as social spillovers can be used to expedite adoption. We provide a methodology for the simple, straightforward identification of peer effects with sufficiently rich data, avoiding...
Paper Details
Title
Peer Effects in the Diffusion of Solar Photovoltaic Panels
Published Date
Nov 1, 2012
Journal
Volume
31
Issue
6
Pages
900 - 912
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Notes
History