The effect of online information sources on purchase intentions between consumers with high and low susceptibility to informational influence

Volume: 69, Issue: 2, Pages: 467 - 475
Published: Jun 24, 2015
Paper Details
Title
The effect of online information sources on purchase intentions between consumers with high and low susceptibility to informational influence
Published Date
Jun 24, 2015
Volume
69
Issue
2
Pages
467 - 475
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