Factors affecting international tourists’ intention to use local mobile apps in online purchase

Volume: 26, Issue: 12, Pages: 1285 - 1301
Published: Nov 4, 2021
Abstract
Previous research investigated factors affecting the intention of international tourists to use smartphone apps in online buying under normal conditions. However, this intention has not yet been examined under different circumstances and in sanction-ridden and crisis-affected destinations. Moreover, previous studies have not examined the differences between different generations using multiple group analysis (MGA) on how the intention of...
Paper Details
Title
Factors affecting international tourists’ intention to use local mobile apps in online purchase
Published Date
Nov 4, 2021
Volume
26
Issue
12
Pages
1285 - 1301
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