The “Next” Effect: When a Better Future Worsens the Present

Volume: 13, Issue: 2, Pages: 456 - 465
Published: Aug 25, 2021
Abstract
Various domains of life are improving over time, meaning the future is filled with exciting advances that people can now look forward to (e.g., in technology). Three preregistered experiments ( N = 1,602) suggest that mere awareness of better futures can risk spoiling otherwise enjoyable presents. Across experiments, participants interacted with novel technologies—but, via random assignment, some participants were informed beforehand that even...
Paper Details
Title
The “Next” Effect: When a Better Future Worsens the Present
Published Date
Aug 25, 2021
Volume
13
Issue
2
Pages
456 - 465
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