Determinants of Banks’ Costumer’s Intention to adopt Internet Banking Services in Yemen: Using the Unified Theory of Acceptance and Use of Technology (UTAUT)

Abstract
Researches on Internet Banking (IB) in the context of Yemen is still lacking which creates the necessity to conduct such a study to investigate the adoption level of IB services. Thus, this study aims at examining and investigating the factors influencing the adoption of IB among banks’ customers in Yemen through the use of the UTAUT theory. The framework of this study comprises one endogenous variable the intentions to use IB services) and five...
Paper Details
Title
Determinants of Banks’ Costumer’s Intention to adopt Internet Banking Services in Yemen: Using the Unified Theory of Acceptance and Use of Technology (UTAUT)
Published Date
Jul 4, 2021
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