Does Consumer Promiscuity Influence Purchase Intent? The Role of Artificial Intelligence (AI), Change Seeking, and Pride

Published on Mar 25, 2021in Journal of the Association for Consumer Research
· DOI :10.1086/714503
Patrick van Esch , Patrick van Esch11
Estimated H-index: 11
,
Yuanyuan (Gina) Cui4
Estimated H-index: 4
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