Original paper
Into the minds of coffee consumers: perception, preference, and impact of information in the sensory analysis of specialty coffee
Abstract
This study aimed to analyze the knowledge, perspectives, and preferences of consumers about specialty coffees and to investigate how information can influence the perception of taste and the sensory characteristics of consumers. A descriptive-analytic survey was conducted through a questionnaire in a digital format with 1005 respondents. Four trained Q-Grader tasters evaluated a sample of cherry coffee fermented. The Specialty Coffee Association...
Paper Details
Title
Into the minds of coffee consumers: perception, preference, and impact of information in the sensory analysis of specialty coffee
Published Date
Jan 1, 2021
Journal
Volume
41
Issue
suppl 2
Pages
667 - 675
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Notes
History