Understanding the role of organizational personality and social identity concerns on initial recruitment outcomes

For many job seekers, organizational affiliation can act as a signal of their values and goals. According to theory of symbolic attraction (TSA), job seekers are attracted to organizations with symbolic images (i.e., organizational personality) that help them portray a certain type of social identity. However, studies have found mixed support for TSA and this may be attributed to a lack of a broad and theoretically-based taxonomy of...