Does role conflict influence discontinuous usage intentions? Privacy concerns, social media fatigue and self-esteem

Purpose Using WeChat moments as an example, this article explores the impact of user role conflict on privacy concerns, social media fatigue and the three dimensions of discontinuous usage intention: control activities, short breaks and suspend usage intentions. Moreover, the moderating function of self-esteem in this process is examined. Design/methodology/approach The conceptual model includes role conflict, privacy concerns, social media...