Modeling Customer Engagement from Partial Observations

CIKM 2016
Pages: 1403 - 1412
Published: Oct 24, 2016
Abstract
It is of high interest for a company to identify customers expected to bring the largest profit in the upcoming period. Knowing as much as possible about each customer is crucial for such predictions. However, their demographic data, preferences, and other information that might be useful for building loyalty programs is often missing. Additionally, modeling relations among different customers as a network can be beneficial for predictions at an...
Paper Details
Title
Modeling Customer Engagement from Partial Observations
Published Date
Oct 24, 2016
Journal
Pages
1403 - 1412
Citation AnalysisPro
  • Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
  • Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.