Introduction to Special Issue: Consumer Emotions in the Marketplace

Previous articleNext article FreeConsumer Emotions in the MarketplaceIntroduction to Special Issue: Consumer Emotions in the MarketplaceMichel Tuan Pham and Leonard LeeMichel Tuan Pham Search for more articles by this author and Leonard Lee Search for more articles by this author Michel Tuan Pham ([email protected]) is the Kravis Professor of Business in Marketing at Columbia University’s Graduate School of Business; Leonard Lee is Dean's Chair...