doi.org/10.1016/j.indmarman.2018.05.003

Examining moderating effect of organizational culture on the relationship between market pressure and corporate environmental strategy

Jing Dai
27
,
Hing Kai Chan
55
,
Rachel W.Y. Yee
19
Industrial Marketing Management7.50
Volume: 74, Pages: 227 - 236
Published: May 28, 2018
Paper Fields
Paper Details
Title
Examining moderating effect of organizational culture on the relationship between market pressure and corporate environmental strategy
DOI
doi.org/10.1016/j.indmarman.2018.05.003
Published Date
May 28, 2018
Journal
Industrial Marketing Management
Volume
74
Pages
227 - 236
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