The logic behind foreign market selection: Objective distance dimensions vs. strategic objectives and psychic distance

Volume: 27, Issue: 1, Pages: 1 - 20
Published: Feb 1, 2018
Abstract
The aim of this paper is to highlight the importance of the firm’s strategic objectives regarding the choice of countries for foreign expansion, complementing the existing literature on the internationalisation process. Through a multiple case study methodology, we conduct a comparative analysis of three Brazilian ventures that have internationalised in Italy, and three Italian firms that have internationalised in Brazil, seeking to investigate...
Paper Details
Title
The logic behind foreign market selection: Objective distance dimensions vs. strategic objectives and psychic distance
Published Date
Feb 1, 2018
Volume
27
Issue
1
Pages
1 - 20
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