Yoga tourism: Commodification and western embracement of eastern spiritual practice

This paper examines the growth of interrelated tourism phenomena yoga tourism and spiritual tourism - both sit under the wider umbrella of wellness tourism. Tourism has long been linked with spirituality and where this is the case (for example pilgrimage travel), it is considered to pave the way for personal transformation. Linking spiritual tourism to yoga tourism is a fait accompli, as is drawing similar associations with wellness and...