Experience, Emotion, and Eudaimonia: A Consideration of Tourist Experiences and Well-being
Abstract
Experiential marketing and the quest to create memorable and extraordinary customer experiences have become central to tourism. However, implementing the concept of experiential marketing has been problematic due to a lack of knowledge regarding what makes experiences memorable, as well as inattention to the subjective and personal nature of experiences. This study explores the nature of individual experiences, particularly with regard to...
Paper Details
Title
Experience, Emotion, and Eudaimonia: A Consideration of Tourist Experiences and Well-being
Published Date
Jun 9, 2016
Journal
Volume
56
Issue
5
Pages
651 - 662
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Notes
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