How are Swedish Forest Owners’ Associations Adapting to the Needs of Current and Future Members and Their Organizations?

This paper examines how Swedish forest owners’ associations are adapting their strategies to fit the changing needs of current and future members, and assesses how this development affects the organizations’ profile and relationship with members. To explore this issue eight semi-structured, face-to-face interviews with chairmen and senior managers from three associations and the Federation of Swedish Family Forest Owners were performed. Results...