The Impact of Market Orientation on Patient Safety Climate Among Hospital Nurses.

Published on Mar 1, 2016in Evaluation & the Health Professions1.578
· DOI :10.1177/0163278714521811
Rhay-Hung Weng4
Estimated H-index: 4
(National Quemoy University),
Jung-Chien Chen1
Estimated H-index: 1
+ 2 AuthorsTzu-Chi Lin1
Estimated H-index: 1
Sources
Abstract
Improving market orientation and patient safety have become the key concerns of nursing management. For nurses, establishing a patient safety climate is the key to enhancing nursing quality. This study explores how market orientation affects the climate of patient safety among hospital nurses. We proposed adopting a cross-sectional research design and using questionnaires to collect responses from nurses working in two Taiwanese hospitals. Three-hundred and forty-three valid samples were obtained. Multiple regression and path analyses were conducted to test the study. Market orientation was defined as the combination of customer orientation,
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