Bidit Lal Dey
Brunel University London
AdvertisingConsumption (economics)Service qualitySociologyBusinessGovernmentPsychologyMarketingPolitical scienceCustomer satisfactionValue (economics)AppropriationBottom of the pyramidContext (language use)Co-creationPublic relationsEconomic growthSocial mediaKnowledge managementInformation and Communications TechnologyDeveloping countryAdaptation (computer science)AcculturationMobile telephony
Publications 50
#1Syed Sardar Muhammad (Middlesex University)H-Index: 1
#2Bidit Lal Dey (Brunel University London)H-Index: 12
Last. Sharifah Faridah Syed Alwi (Brunel University London)H-Index: 13
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Abstract Despite pervasive use of digital devices, the influence of simultaneous and combined attitudinal components on consumers' social media adaptation behaviours remains understudied. This research aims to address this gap in the literature by examining the influence of combined attitudinal components on consumers' continuous interaction with social media platforms. An online survey was conducted to obtain robust quantitative data on consumers' interaction and engagement with cutting edge te...
3 CitationsSource
#1Sanjit Kumar RoyH-Index: 22
#2Bidit Lal DeyH-Index: 12
Last. Yogesh K. DwivediH-Index: 84
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Research on the co-creation of value has proliferated since the introduction of service-dominant (S-D) logic (Vargo & Lusch, 2004, 2016) and service logic (SL) (Gronroos, 2006, 2011) in marketing t...
#1Gunjan Soni (MNIT: Malaviya National Institute of Technology, Jaipur)H-Index: 16
#2Sachin Kumar Mangla (University of Plymouth)H-Index: 37
Last. Manoj Dora (Brunel University London)H-Index: 14
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Abstract Social businesses, despite having a huge potential to generate substantial and sustainable value, are often structurally and financially fragile. Technological interventions, such as social media analytics, big data, Internet of Things, and blockchain can help social businesses by leveraging the practices towards financial and operational sustainability. This study is the first of its kind in that it analyses existing scholarly works on social businesses using bibliometric analysis. In ...
2 CitationsSource
Although innovation from analytics is surging in the manufacturing sector, the understanding of the data-driven innovation (DDI) process remains a challenge. Drawing on a systematic literature review, thematic analysis and qualitative interview findings, this study presents a seven-step process to understand DDI in the context of the UK manufacturing sector. The findings discuss the significance of critical seven-step in DDI, ranging from conceptualisation to commercialisation of innovative data...
#2Bidit Lal Dey (Brunel University London)H-Index: 12
Last. Adel Sarea (Ahlia University)H-Index: 7
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#1Bidit Lal Dey (Brunel University London)H-Index: 12
#2Wafi Al-Karaghouli (Brunel University London)H-Index: 15
Last. Syed Sardar MuhammadH-Index: 1
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The COVID-19 pandemic has increased use of technology in our daily and work lives, through digital transformation which has both challenges and opportunities. This brief commentary highlights some ...
5 CitationsSource
#1Jun Luo (University of Nottingham)H-Index: 5
#2Bidit Lal Dey (Brunel University London)H-Index: 12
Last. Dorothy A. Yen (Brunel University London)H-Index: 15
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Abstract There has been a substantial rise in the number of Chinese tourists, with the Chinese millennials being important influencers. Yet very little is known about their tourism behavior, particularly how their perceived destination brand values influence their destination loyalty. This study brings in the consumers' perceived brand value concept from the branding literature to investigate Chinese millennial tourists' destination loyalty. An online survey was adopted to collect data from 287 ...
13 CitationsSource
#1Mujahid Mohiuddin Babu (Coventry University)H-Index: 6
#2Bidit Lal Dey (Brunel University London)H-Index: 12
Last. Muhammad Kamal (Coventry University)H-Index: 24
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Abstract The formulation of strategic alliance by commercial, social and government organizations has potential to simultaneously achieve market related success and develop solution to social problems. Social innovation that leads to positive changes in society by providing solutions to social and environmental challenges may also require strategic collaboration by multiple organizations. Despite recent scholarly interest in social innovation, there is scant empirical evidence on the underlying ...
15 CitationsSource
#1Ahmad DaowdH-Index: 3
#2Muhammad KamalH-Index: 24
Last. Bidit Lal Dey (Brunel University London)H-Index: 12
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Over the last few decades, microfinance industry is argued to have played a constructive role in alleviating poverty level and providing the underprivileged with access to financial services. Statistics from the World Bank reveal that, currently, only 4% of the underprivileged have been served out of the 3 billion+ potential clients. Such results are due to several claims, particularly the operational and financial challenges faced by microfinance institutions (MFIs) in the constant flux invitin...
6 CitationsSource
#1Manoj Dora (Brunel University London)H-Index: 14
#2Joshua Wesana (AAEA: Agricultural & Applied Economics Association)H-Index: 10
Last. Hans De Steur (AAEA: Agricultural & Applied Economics Association)H-Index: 20
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There are numerous studies on food loss on the demand side examining consumer behavior towards food choice and food waste generation at the household level. In this paper, we target food loss on the supply side, with a focus on the industrial food processing environment. More specifically, we map food loss in each processing stage, that is sustainable operations. Primary data were conducted through a survey (complemented with observations and documentary analysis) in 47 food processing companies...
24 CitationsSource