Keyoor Purani
Indian Institute of Management Kozhikode
AestheticsAdvertisingEmpirical researchEngineeringConceptual modelSales managementService qualityBusinessPsychologyMarketingEnvironmental psychologyBrand equityGlobalizationJob satisfactionServicescapeLoyaltyQuality (business)Context (language use)Service (business)Computer scienceKnowledge managementBrand managementSocial psychologyDeveloping country
46Publications
9H-index
608Citations
Publications 44
Newest
#1Sunil SahadevH-Index: 16
#2Keyoor PuraniH-Index: 9
Last. Tapan Kumar PandaH-Index: 9
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Purpose The purpose of this paper is to explore the relationships between managerial control strategies, role-stress and employee adaptiveness among call centre employees. Design/methodology/approach Based on a conceptual model, a questionnaire-based survey methodology is adopted. Data were collected from call centre employees in India and the data were analysed through PLS methodology. Findings The study finds that outcome control and activity control increase role-stress while capability contr...
4 CitationsSource
#1Deepak S. KumarH-Index: 7
Last. Keyoor PuraniH-Index: 9
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#1Deepak S. KumarH-Index: 7
#2Keyoor PuraniH-Index: 9
#1Keyoor Purani (IIMA: Indian Institute of Management Ahmedabad)H-Index: 9
#2Saji Gopinath (Indian Institute of Management Kozhikode)H-Index: 4
Last. Rudra Sensarma (IIMA: Indian Institute of Management Ahmedabad)H-Index: 12
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Source
#1Zhongqi Jin (Middlesex University)H-Index: 14
#2Richard Lynch (Middlesex University)H-Index: 9
Last. Marius Ungerer (Stellenbosch University)H-Index: 5
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Although the differences between developed and developing countries have been extensively studied in the context of globalization strategies, few studies have so far been conducted on the relationship between country development status and the possession by countries of a favorable (or unfavorable) product country image (PCI). Moreover, the results of such studies to date have been inconclusive. The purpose of this paper is to investigate the moderating role of country developmental status on PC...
44 CitationsSource
#1Sunil Sahadev (University of Salford)H-Index: 16
#2Keyoor Purani (IIMA: Indian Institute of Management Ahmedabad)H-Index: 9
Last. Neeru Malhotra (Aston University)H-Index: 14
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The primary purpose of boundary spanning has been the information exchange between the organization and its task-environment. With complex, global organizational structures and increased emphasis on outsourcing, organizations today are susceptible to degenerate into ‘silos’ and in turn hampering the synergy and efficiency. Boundary spanning research becomes critical to answer some emerging questions in this area. Organization theorists have considered the boundary spanning construct an important...
Source
#1Sunil Sahadev (University of Salford)H-Index: 16
#2Keyoor Purani (IIMA: Indian Institute of Management Ahmedabad)H-Index: 9
Last. Satish K. Nair (NU: Nirma University of Science and Technology)H-Index: 1
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The paper develops a model that explores the relationship between goal orientation, role-stress and job satisfaction among salespersons. Learning orientation is hypothesised to reduce role-stress while performance orientation is linked to high role-stress. Further, the mediating role of role stress variables on job satisfaction is tested. The conceptual model is tested among a sample of salespersons from India. The analyses provide support for most of the hypothesis. The relationship between per...
1 CitationsSource
#1Sunil Sahadev (University of Salford)H-Index: 16
#2Keyoor PuraniH-Index: 9
Last. Neeru Malhotra (Aston University)H-Index: 14
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This book presents current research on boundary spanning elements. The editors bring together extant knowledge in the field and present a uniform narrative. Previous studies have often been disseminated across several academic disciplines like services marketing, personal selling and sales management etc. and this monograph aggregates studies dealing with boundary spanning elements or has boundary spanning elements related to the marketing function as the main empirical platform under a uniform ...
1 CitationsSource
#1Deepak S. KumarH-Index: 7
#2Keyoor PuraniH-Index: 9
#1Keyoor Purani (Indian Institute of Management Kozhikode)H-Index: 9
#2Sunil Sahadev (University of Sheffield)H-Index: 16
Trust is considered as a crucial objective in e-commerce. However the antecedents of e-trust are still not very clearly understood. Several authors have considered e-service quality as an antecedent of e-trust. While the empirical relationship between e-service quality and e-trust has been established in may studies, we still don’t know much about the possible moderators with regard to this relationship. Our paper looks at the moderating role of Technology Readiness in the relationship between t...
2 CitationsSource