Marketing

Agriculture

Rural management

Archaeology

Economics

Computer science

Business

Economies of agglomeration

Salience (neuroscience)

Geography

Artificial intelligence

Industrial organization

Medicine

Economic growth

Rural development

Rural area

Pathology

Journal of Rural Studies

Until recently, rural areas have been largely disregarded in innovation policies, due to the lack of physical proximity between businesses required to create agglomeration benefits. Rural enterprise hubs – defined as physical infrastructure that provides workspaces to multiple tenant businesses, with additional services such as shared equipment, meeting rooms, co-working spaces, and business advice or support - are one means of increasing not only physical, but a wide range of non-spatial proximities between rural businesses. Drawing on and extending proximity theory, and based on qualitative case study research, this paper provides the first in-depth analysis of how co-location of businesses within Rural Enterprise Hubs can generate benefits for tenants and overcome a lack of proximity to networks and support systems. It identifies the salience of these benefits for different types of businesses and the extent to which hubs help to overcome common constraints faced by rural businesses.

Enterprise hubs as a mechanism for local economic development in rural areas