How to retain customers: Understanding the role of trust in live streaming commerce with a socio-technical perspective

Volume: 127, Pages: 107052 - 107052
Published: Oct 13, 2021
Paper Details
Title
How to retain customers: Understanding the role of trust in live streaming commerce with a socio-technical perspective
Published Date
Oct 13, 2021
Volume
127
Pages
107052 - 107052
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