Gene

Transformation (genetics)

Context (archaeology)

World Wide Web

Biology

Digital economy

Originality

Biochemistry

Computer science

Business

Qualitative research

Paleontology

Process management

Sociology

Chemistry

Knowledge management

Digital transformation

Dynamic capabilities

Social science

Journal of strategy and management

Purpose The purpose of this paper is to identify sensing, seizing and reconfiguring routines of dynamic capabilities that enable digital transformation in firms. Design/methodology/approach A qualitative approach is used. Representatives from a firm going through digital transformations are interviewed, and focus groups have been carried out with a consultancy firm experienced in giving advice to firms going through digital transformation. Findings Six routines identified as relevant specifically for digital transformation are identified. These are cross-industrial digital sensing, inside-out digital infrastructure sensing, digital strategy development, determination of enterprise boundaries, decomposition of digital transformation into specified projects and creation of a unified digital infrastructure. Practical implications The authors provide direction for managers on how to approach digital transformation. In relation to previous research, the authors provide more specific guidance regarding how to reconfigure the organization in digital transformation. Originality/value The paper uses a novel context for digital transformation and complements the very few studies available using dynamic capabilities to understand digital transformation.

Dynamic capabilities for digital transformation