Marketing

Innovation management

Product (mathematics)

Philosophy

Computer science

New product development

Business model

Business

Computer network

Value capture

Process management

Mathematics

Value (mathematics)

Business process reengineering

Sociology

Geometry

Industrial organization

Novelty

Consumption (sociology)

Theology

Knowledge management

Product innovation

Lean manufacturing

Machine learning

Resource (disambiguation)

Social science

Technology in Society

This study examines the organization of resource-constrained innovation from a business model perspective. Using a multiple case study design, we demonstrate that the ability to organize resource-constrained innovation is built on cost, good-enough, frugal, and reverse innovation capabilities. Cost innovation does not always lead to a new product, rather it is a way to reduce operational costs through the value creation activities of a business model to achieve resource-constrained innovation. Good-enough innovations are developed through existing platform reengineering and localization through value creation activities. We demonstrate that frugal innovations are developed based on new product architectures and applications that can create completely new market segments to compete against non-consumption. Reverse innovations refer to frugal innovations that are characterized by higher market novelty because they create completely new market segments in developed and developing markets for value capture.

Managing resource-constrained innovation in emerging markets: Perspectives from a business model