Sentiment analysis of behavioural attributes for effective supply chain relationships: a fuzzy goal-setting approach

Sentiments expressed through social media can reflect behavioural attributes of trust, commitment, collaboration, and information sharing between or among actors in supply chain management (SCM) relationships. These four attributes are generally considered to enhance SCM performance if each is at a high level. In this study, sentiment mining was undertaken using three different web crawler algorithms focusing on blog, forum, and Twitter sources....