Sharing economy: Studying the social and psychological factors and the outcomes of social exchange

Against the backdrop of the growing reliance of consumers on the sharing economy, the literature still has little evidence on the psychological and social factors of use behaviour and outcomes. Given the gaps in the research, this study adopted an overarching approach to comprehensively investigate the role of the factors facilitating social exchange, reciprocity expectation and social value in use behaviour. The effects of the sharing economy...