Analysis on Online Sales of Luxury Goods in Chinese Market
Abstract
China has played an important role in consuming luxury goods,more and more companies get under way selling luxury goods over internet.The essay analyze the typical luxury goods consumer group and its characteristics in China,indicate the strengths and weaknesses selling luxury goods over internet in Chinese market,as well as the problems facing in the luxury goods...
Paper Details
Title
Analysis on Online Sales of Luxury Goods in Chinese Market
Published Date
Jan 1, 2011
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