doi.org/10.1016/j.bushor.2009.09.003

Users of the world, unite! The challenges and opportunities of Social Media

,

Michael Haenlein

Business Horizons7.00

Volume: 53, Issue: 1, Pages: 59 - 68

Published: Oct 14, 2009

Paper Fields

Paper Details

Title

Users of the world, unite! The challenges and opportunities of Social Media

DOI

doi.org/10.1016/j.bushor.2009.09.003

Published Date

Oct 14, 2009

Journal

Business Horizons

Volume

53

Issue

1

Pages

59 - 68

Notes

History