Brand strategy

https://www.wikidata.org/wiki/Q453181

Field Hierarchy

Parent
Business 13.6M papers	Economics 12.4M papers	Marketing 2.9M papers	Management 1.8M papers
Advertising 1.1M papers	Marketing management 37.3k papers	Strategic management 27.4k papers	Brand management 24.2k papers
Brand equity 19.3k papers
Current
Brand strategy 2,135 papers
Child
Brand implementation 0 papers

Trends

Notes

History