AMA : Journal of Marketingから : 論文抄訳 給与の受領が,消費者の制御動機づけと製品選好にいかに影響を与えるのか
Abstract
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Paper Details
Title
AMA : Journal of Marketingから : 論文抄訳 給与の受領が,消費者の制御動機づけと製品選好にいかに影響を与えるのか
Published Date
Jan 1, 2013
Journal
Volume
32
Issue
4
Pages
93 - 106
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