To travel, or not to travel? The impacts of travel constraints and perceived travel risk on travel intention among Malaysian tourists amid the COVID ‐19
Abstract
The tourism and hospitality industry has been deeply disrupted by the COVID‐19 pandemic since its inception in December 2019. Many tourists are too anxious to travel. Thus, understanding how travel constraints and perceived travel risk influence travel intention is crucial for many destinations in their post‐crisis recovery. Drawing upon 357 Malaysian respondents, this study finds that structural constraints initiate tourists' negotiation...
Paper Details
Title
To travel, or not to travel? The impacts of travel constraints and perceived travel risk on travel intention among Malaysian tourists amid the COVID ‐19
Published Date
Nov 15, 2021
Volume
21
Issue
2
Pages
352 - 362
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