Effects of agritourism businesses’ strategies to cope with the COVID-19 crisis: The key role of corporate social responsibility (CSR) behaviours
Abstract
Evidence of the effects of tourism businesses' strategies to mitigate the negative impacts of the COVID-19 crisis remains remarkably scarce. Drawing on the system resilience framework, this study suggests a model in which corporate social responsibility (CSR) behaviours encompassing five dimensions - community, employees, environment, heritage and products - and co-creation experience mediate the relationships between strategies and performance....
Paper Details
Title
Effects of agritourism businesses’ strategies to cope with the COVID-19 crisis: The key role of corporate social responsibility (CSR) behaviours
Published Date
Nov 1, 2021
Volume
325
Pages
129292 - 129292
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