Finding your feet in constrained markets: How bottom of pyramid social enterprises adjust to scale-up-technology-enabled healthcare delivery

Volume: 173, Pages: 121184 - 121184
Published: Dec 1, 2021
Abstract
Scaling social impact is a challenge that innovative social firms operating in resource-constrained Bottom of Pyramid markets must address while also ensuring profitability. However, how scaling occurs is scarcely understood. By building on the case studies of two healthcare social enterprises located in India, we make four important contributions to the understanding of the scaling up process. First, we demonstrate that entrepreneurial...
Paper Details
Title
Finding your feet in constrained markets: How bottom of pyramid social enterprises adjust to scale-up-technology-enabled healthcare delivery
Published Date
Dec 1, 2021
Volume
173
Pages
121184 - 121184
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