Self-oriented competitiveness in salespeople: sales management implications

Volume: 49, Issue: 6, Pages: 1201 - 1221
Published: Jul 21, 2021
Abstract
We explore the complexity of salesperson competitiveness and the concept of self-oriented competitiveness (SOC). Study 1 develops and validates a measure of SOC within a nomological network of achievement-related and personality constructs. Study 2 leverages a field experiment with a corporate sales force to explore alternative financial incentive structures facilitating performance across salespeople possessing different types of...
Paper Details
Title
Self-oriented competitiveness in salespeople: sales management implications
Published Date
Jul 21, 2021
Volume
49
Issue
6
Pages
1201 - 1221
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