(Re)Gaining Our Voice: Future of Marketing in Australasia

Volume: 30, Issue: 3, Pages: 168 - 177
Published: Aug 18, 2021
Abstract
Marketing academia in Australasia is facing unprecedented challenges to ensure the relevance and impact in modern business practices and public policy making. This crisis in identity and professional pressures suggest we must pay significant attention to nurturing the mental, emotional, and social well-being of academics; protecting those most vulnerable; and championing our cause. To be at the forefront of institutional decision-making, the...
Paper Details
Title
(Re)Gaining Our Voice: Future of Marketing in Australasia
Published Date
Aug 18, 2021
Volume
30
Issue
3
Pages
168 - 177
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