Personalized Cancer Medicine in the Media: Sensationalism or Realistic Reporting?
Abstract
Background: Given that media coverage can shape healthcare expectations, it is essential that we understand how the media frames “personalized medicine” (PM) in oncology, and whether information about unproven technologies is widely disseminated. Methods: We conducted a content analysis of 396 news reports related to cancer and PM published between 1 January 1998 and 31 December 2011. Two coders independently coded all the reports using a...
Paper Details
Title
Personalized Cancer Medicine in the Media: Sensationalism or Realistic Reporting?
Published Date
Jul 28, 2021
Volume
11
Issue
8
Pages
741 - 741
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