In the world of plastics: how thinking style influences preference for cosmetic surgery
Abstract
The world of cosmetic surgery offers a variety of procedures designed to “enhance” specific body parts. While some consumers are adamantly against such procedures, others seem inherently drawn to them. What type of consumer is most likely to undergo cosmetic procedures? The current research examines whether individual differences in holistic and analytic thinking affect preferences for cosmetic procedures. Across 5 behavioral and eye-tracking...
Paper Details
Title
In the world of plastics: how thinking style influences preference for cosmetic surgery
Published Date
Jul 10, 2021
Journal
Volume
32
Issue
4
Pages
425 - 439
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